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Hints & Tips
It's as simple as ABC . . .
What do you aim to achieve:
- Draw in the crowds for a product launch
- Long term advertising
- Rewards, or simply to say, Thank You
- Marketing Campaign
- Christmas gifts for staff or clients
- Appreciation
- Build long term relationships
Who is your target audience:
- Customers & Clients
- Executives
- Children or Adults
- General Public
How to choose products:
- Connect products to your industry
- Look for colour matches
- Would You be happy to receive this product
- Will it stay on the desk
- How useful will it be
- Low cost or high quality - set a budget
Will the logo fit:
- Check out the print areas
- How many colours can I print (each product varies)
- Will the contact details also fit if required
Time scales:
- Start choosing 6 - 8 weeks before the event - place order to reserve stock if necessary
- Bespoke items can take a minimum of 12 weeks
- General lead-time 3 - 4 weeks from artwork approval
- Express services are available, but adds to the cost
- Delivery - direct to the event or to your offices
Positive Results:
- Recipients look at your product as a 'gift'
- Engage clients to sign on to your mailing list
- Everyone likes something that is 'free'
- Spreads the message positively to friends and their clients
- Encourages repeat business & referrals
- Products are rarely discarded. e.g. pens are passed around for many years
Repeat orders:
- Please give us feedback on how the products worked - we like to know
- Check stock availabilty
- Advise any print changes or if the same print is required
- Up to date prices quoted if necessary
- Order processed in 3 - 4 weeks, sometimes sooner with repeats.
Still unsure? - Call us on 01257 474777 - or email a brief and your logo and we will help !